News

Cisco and Facebook collaborating on free Wi-Fi project

Cisco and Facebook collaborating on free Wi-Fi project

GET CONNECTED: Facebook and Cisco could bring free Wi-Fi to a business near you. Photo: Reuters

NEW YORK (Reuters) – Cisco Systems Inc said on Wednesday it was working with Facebook Inc to offer free Wi-Fi Internet access to consumers at public places such as hotels or retail stores using their Facebook log-in.

A visitor could check in at a hotel without having to line-up at a front desk by simply signing in via the Facebook application on a smartphone, Cisco said.

The company also demonstrated how it might work at a hospital as Chief Executive Officer John Chambers gave a speech at the Interop technology conference in New York.

Chambers said retailers could deliver tailored promotions or information to consumers who check in through Facebook when they arrive at a store.

Cisco said some customers of its Connected Mobile Experience Wi-Fi technology are currently testing the system.

While Cisco is looking to sell network equipment, Facebook appears to be following arch-rival Google Inc in collecting data on the shopping and Web browsing habits of customers so it can offer targeted ads.

Earlier this year, Google announced plans to bring free wireless Internet access to 7,000 Starbucks Corp cafes across the United States.

As part of their deal, Google will also help develop a version of the Starbucks Digital Network available to customers, putting it in a strong position to offer targeted advertising and promote the music and other media it sells.

Recent Headlines

4 hours ago in Entertainment

Today in entertainment history: May 3

dollyparton

A look back at some of the biggest headlines in Hollywood history.

15 hours ago in Viral Videos

The cicadas are coming …

24-overlay

Billions of cicadas will soon emerge after spending 17 years underground and they have a lot of catching up to do.

16 hours ago in Entertainment

Too much ice in your Starbucks?

starbucks265305906988

A federal lawsuit claims Starbucks regularly overfills its cold drinks with ice instead of using the advertised amount of coffee or other liquid in its plastic cups.

20 hours ago in Music

Nikki Sixx wants to help the next guy

nikkisixx961740673643

The Motley Crue rocker says it's important to champion new bands, as he’s been in the same boat.

21 hours ago in Sports, Viral Videos

It’s not ‘Regulators:’ Warren G butchers ‘Ball Game’

20-overlay-1

WATCH: The rapper messed up the first line and sang off-key.